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Octobit case study-01.jpg

NAME

OCTOBIT

YEAR
2021

ROLE
STRATEGY
VISUAL IDENTITY
LOGO DESIGN
ART DIRECTION
TAGLINE
UI ELEMENTS
PITCH DECK

Developed by clinicians for clinicians, Octobit’s learning-oriented virtual training develops soft skills and is adaptable to create a variety of effective practice scenarios and training experiences, that ultimately helps clinicians become leaders in their field.

Working closely with the Octobit team, I was able to discover their brand identity using brand attributes and understanding their target audience. I wanted to make sure that Octobit is unlike any other clinical training program, and wanted to highlight their immersive, developed by clinicians, virtual reality training.